Tool Kit: Make An Impact On Social Media

By Lyn Christian MCC, CFCC, CCmBIT Coach


Most of us use social media to promote our coaching practice, our brand, and to strengthen relationships with our key audience. But what do we truly know about how to maximise our efforts?

Even though I have relatively few followers on social media platforms, I have acquired clients and speaking engagements via Twitter and Facebook. While I’m not here to share exactly what my daily activities include on social media, I am going to share with you information that helped me successfully utilise it.

In this edition of our magazine I share with you three main steps to get you started on your own self-paced track to improving the impact you can make.

It includes an interview with social media expert Laura Roede about strategy and social media automation tools and an interview with Customer Evangelist Expert, Jackie Huba and her co-author Ben McConnell on determining the ways (or principles to utilise) to connect you and your social content. I also share some very helpful books that will help you path the way to a successful online presence.

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